Our Story

Our Story


We officially opened in November 2011 and are a full comprehensive eye care office. We serve patients age 7 to 107 that live and/ or work in the area. We test for any visual anomalies and ocular health deficiencies including glaucoma, cataracts, macular degeneration and retinal pathologies. We are highly trained in all types of contact lens fittings including specialized designs treating corneal conditions such as keratoconus. We believe in a holistic preventative approach to health and well being and offer each of our patients a customized regimen on stress reduction, nutritional direction and exercise recommendations.

Our leading optometrist, Dr. Veronica Ruelas graduated at the top of her clinical class from SUNY Optometry in 1998 specializing in ocular disease. She was the Clinical Director of Vista Alliance Eye Care Associates, in Manhattan, where she treated all pre and post operative LASIK, cataract and glaucoma patients. In addition to her clinical duties, she presented and published her findings from the FDA clinical trials done during her 5 years there.  She then moved to Miami in 2003 and served the hispanic population in various hospitals and clinics.

Dr. Ruelas relocated back to New York in 2008 and is currently living in Union Square, NYC.  Since then she has traveled several times to Peru, Brasil and India performing various volunteer missions and free eye clinics.

Her passion is her work in service and so she decided to start a clinic in India, www.thirdeyevision.org. She is the founder of AshramChic, (www.ashramchic.com), a yoga and mediation fashion lifestyle company, in which a portion of all proceeds go to her beloved philanthropic work around the world.

When Veronica is not ʻeye doctoringʼ, she loves reading, yoga, running and simply enjoying life.  She is an advanced certified yoga and meditation instructor and teaches the benefits of each as a stress reduction method to her patients.